Jul 28 2008
50’s Sue Happy
50 Cent, nee Curtis Jackson, is in the news again for yet another lawsuit. He filed a suit Wednesday (July 23, 2008) against Taco Bell claiming they used his likeness in a ad campaign without his permission or paying him.
“Without seeking or obtaining
Jackson’s authorization, defendant Taco Bell made him the star and focus of its nationwide advertising campaign by using his name, persona and trademark to promote Taco Bell’s business and products,” court papers said.Taco
Bell challenged him to “79 Cent,” “89 Cent” or “99 Cent” to promote their “79-89-99 Cent Why Pay More” campaign. 50 received a letter from Taco Bell President and CEO Greg Creed saying, “We know that you adopted the name 50 Cent years ago as a metaphor for change. We at Taco Bell are also huge advocates for change… We encourage you to ‘Think Outside the Bun’ and hope you accept our offer.” He’s suing them for $4 million. SourceI understand why he’s doing it but I’m just so sick of these sue-happy celebs.
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